About Steve Rubin

Steve Rubin is a strategy, planning and solutions consultant focusing on digital media and communications challenges.    


Before starting his consulting practice, Steve was a digital media solutions team leader at IBM, with projects at the United Nations, National Geographic Society and American Greetings.  He also was a frequent presenter to internal IBM audiences about the business impact of digital media technologies.


At Knight Ridder newspapers, Steve helped launch and build NewsLibrary.com, the online newspaper archive service.


Steve’s entrepreneurial career began right out of college with the co-founding of Mediawire, a corporate news service.  He was later a vice president of PR Newswire.  He was president of Pennsylvania Network, a statewide commercial radio news service.


Steve has a BS from Penn State University, study toward an MS in communications at Temple University, and a certificate in IT business analysis from Penn State.  He has training from IBM on digital media standards, network design and operation, and solutions development.


Complete resume is available on request.




Linked-In Profile

I’m best known as an analyst and problem solver. I aim for the smartest, most elegant approach to your business challenge.  You can depend on me for critical thinking, logical, readable documents and actionable results.


Picture of message Steve unfurled from a fortune cookie:

  

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History

On a bright July morning in 2007, Steve Rubin looked back across his career and then to the future.  He concluded it was time to take advantage of his unique skills and experience, stop doing the things he was not good at and didn’t like much anyway, and offer his services as a consultant.


The next day, prophetically, was Independence Day.


With a career that encompassed nearly every media format from newspapers to broadcast networks to internet news sites, and diverse roles  that ranged from media entrepreneur to being recruited by IBM at the launch of its Digital Media Group, he knew his expertise would be valuable.


Steve’s new consulting business matches both the focus and diversity of his career -- helping clients analyze, strategize, innovate and deploy technology wisely to gain a business advantage -- and find the right solution to nearly any digital media challenge. In other words, a career doing what he has always done best.